Research Unit Health Communication

Prof. Rossmann and her team deal with the socio-psychological and social backgrounds and consequences of interpersonal, public and digital communication and apply these in particular to health, risk and science communication.

Research Interests:
Health Communication • Science, Risk and Crisis Communication • Media Reception and Effects

Information

Prof. Rossmann and her team deal with the socio-psychological and social backgrounds and consequences of interpersonal, public and digital communication and apply these in particular to health, risk and science communication. Central questions relate to media reporting on health and illness, health-related information and communication behavior, intended and unintended effects of media messages on health-related cognitions, emotions and behaviors, strategic health and science communication (e.g., evidence-based campaign research, persuasion research), crisis communication as well as eHealth and mHealth. The spectrum of health and risk topics reaches from physical activity, chronic diseases, vaccinations, Covid-19 to planetary health, women’s health, and mental health. These topics are investigated using various methodological approaches (qualitative, quantitative, and mixed methods), methods of data collection (esp. systematic reviews, content analyses, surveys), and study designs (experimental and non-experimental, cross sectional and longitudinal studies).

Research Projects

DISELMA examines the role of digital media in the self-management of the chronic diseases at the individual, interpersonal, organizational, and societal levels. Six subprojects at five institutions are analyzing the use and effects, the significance of negotiation processes between doctors and patients as well as between patients and their peers, organizational influences, and the portrayal of chronic diseases and their digital self-management in mass media and social media. By integrating these individual projects and employing innovative methods and research designs, DISELMA aims to specify theoretical connections between the different levels and make them fruitful for related areas. Additionally, the integrated evidence on the significance of digital media in chronic disease self-management aims to contribute to healthier conditions and empower individuals to better cope with their conditions.

Fruther information on the DISELMA project and the study protocol.

Duration: 12/2023 – 11/2027

Leadership: Prof. Dr. Constanze Rossmann

External Partners: Technische Universität Chemnitz, Universität Bielefeld, Universität Münster, Freie Universität Berlin

Financial Support: Deutsche Forschungsgemeinschaft (DFG)

The individual project Effects within the DFG-research unit DISELMA aims to systemize mHealth, identify patterns of continued use, and analyze how mobile chronic disease management impacts cognitive, behavioral, and health outcomes, including reciprocal effects perceived social influences.

Further information about the DISELMA project.

Duration: 12/2023 – 11/2027

Leadership: Prof. Dr. Constanze Rossmann

External Partners: Technische Universität Chemnitz, Universität Bielefeld, Universität Münster, Frei Universität Berlin

Financial Support: Deutsche Forschungsgemeinschaft (DFG)

How do physicians and patients act together over time to use digital media for self-management of chronic diseases? What factors limit or support the use of digital media for self-management? This subproject addresses these questions by conducting participant observations during medical consultations and by carrying out two waves of interviews with physician–patient dyads.

Further information on the DISELMA project.

Duration: 12/2023 – 12/2027

Leadership: PD Dr. habil. Claudia Riesmeyer

External Partners: Technische Universität Chemnitz, Universität Bielefeld, Universität Münster, Frei Universität Berlin

Financial Support: Deutsche Forschungsgemeinschaft (DFG)

How do physicians and patients act together over time to use digital media for self-management of chronic diseases? What factors limit or support the use of digital media for self-management? This subproject addresses these questions by conducting participant observations during medical consultations and by carrying out two waves of interviews with physician–patient dyads.

Further information on theproject MSCL.

Duration: 12/2021 – 03/2027

Leadership: Dr. Julia Serong, Dr. Bernhard Goodwin

External Partners: Deutsches Museum, BIOTOPIA Naturkundemuseum Bayern, Helmholtz Munich, TUM, Kulturreferat der Landeshauptstadt München, Deutsche Journalistenschule, Planetary Health Alliance, KLUG (Deutsche Allianz für Klimawandel und Gesundheit), Global Health Institute (University of Wisconsin-Madison), Mediaschool Bayern

Financial Support Volkswagen Stiftung

Generative AI chatbots are becoming an increasingly important source of health information. But how “good” and useful are the responses they generate for users? BIAS-AI addresses this question by focusing on two forms of systematic bias: (1) algorithmic bias (especially racism and sexism/genderism), and (2) confirmation bias in human–computer interaction.

Duration: 07/2026 – 06/2029

Leadership: Dr. Anne Reinhardt

Financial Support: Deutsche Forschungsgemeinschaft (DFG)

The project investigates how people perceive generative AI such as ChatGPT and similar tools as a source of health information, and which factors influence their intention to use them and their level of trust. It is an international consortium with project partners from the universities of Vienna, Belgrade, Aarhus, and Paris.

Duration: : 01/2024 – 12/2024

Leadership: Prof. Dr. Jörg Matthes (Universität Wien), Dr. Anne Reinhardt

External Partners: Universitäten Wien, Belgrad, Aarhus und Paris

Finacial Suppert: Circle U.

The project of Dr. Lara Kobilke and Dr. Antonia Markiewitz gives insights into the world of TikTok challenges. The study closely examines the rapid spread and effects of the online phenomenon, especially with regard to the 10 to 16 age group.

Further information on the project: Bericht TikTok Challenges

Duration: 06/2023 – 02/2024

Leadership: Dr. Lara Kobilke, Dr. Antonia Markiewitz

Financial Support: Landesanstalt für Medien NRW

Media coverage of the debate on COVID-19 vaccination mandates in Germany likely influenced the public’s acceptance of mandatory vaccination. Evaluating media reporting together with acceptance data provides valuable insights for future health crises.

Duration: 01/2022 - 12/2022

Leadership of the collaborative project: Nora Katharina Schmid-Küpke (RKI), Ole Wichmann (RKI)

Leadership of the subproject: Prof. Dr. Constanze Rossmann, Prof. Dr. Carsten Reinemann

External Partners: Robert Koch-Institut (RKI), Universität Erfurt

Financial Support: Bundesministerium für Gesundheit (BMG)

The research project investigates the potential of mobile media for information and prevention behavior in the context of child injuries from the perspective of parents, pedagogical and medical staff as well as intermediaries in healthcare.

Duration: 12/2019 – 12/2022

Leadership: Prof. Dr. Constanze Rossmann, Prof. Dr. Doreen Reifegerste (Universität Bielefeld), Dr. Paula Stehr

External Partners: Universität Bielefeld

Financial Support: Universität Bielefeld, Bundesinstitut für Risikobewertung (BfR)

In this project, funded by the Federal Institute for Public Health, we developed an evidence-based COVID-19 communication strategy for adolescents and young adults in Germany using a multi-method approach.

Further information on the project: project report Pandemic Fatigue

Duration: 11/2020 – 05/2021

Leadership: Prof. Dr. Constanze Rossmann

External Partners: Dr. Winja Weber

Financial Support: : Bundesinstitut für Öffentliche Gesundheit (BIÖG, ehemals BZgA)

Theses

This doctoral project explores frames in health communication that are not composed solely of textual or visual elements, but instead consist of multiple modalities (e.g., image and text elements) - making them multimodal in nature. The project first addresses the conceptual question of what characterizes a multimodal frame in health communication. Building on this, multimodal media frames in health-related media content are empirically identified, and their effects on audiences are examined.

Execution: Mara Berlekamp, M.A.

Supervision: Prof. Dr. Constanze Rossmann, Prof. Dr. Lars Guenther

This PhD project investigates the acceptance of Digital Health Applications (DiGA) among physicians and patients, as well as the corresponding physician-patient communication. Through qualitative interviews with both groups, previous experiences, potentials, and barriers regarding the prescription and use of DiGA were examined. Furthermore, communicative processes and the potential impact of DiGA on the physician-patient relationship were addressed.

Execution: Lyn Ermel, M.A.

Supervision: Prof. Dr. Constanze Rossmann, PD Dr. Claudia Riesmeyer

This PhD project examines constructive elements in climate and environmental journalism based on fear and hope appeal theory. Using online experiments, the project examines the cognitive, affective, and conative effects of key constructive elements, such as solution orientation and future orientation. In addition, a qualitative component explores how audiences perceive and evaluate constructive elements.
The dissertation is being conducted as part of the Munich Science Communication Lab

Execution: Anna Gaul, M.A.

Supervision: Prof. Dr. Constanze Rossmann, Prof. Dr. Lars Guenther

What happens in an increasingly digitalized world when people with diabetes have only limited or no access to digital media - as is the case, for example, in closed prison settings? This dissertation project explores this question using a qualitative research approach. Participant observations of medical consultations both inside and outside the prison system are conducted, along with semi-structured interviews with (prison) physicians and (incarcerated) diabetes patients. The focus is on how (digital) media can be implemented and used for diabetes self-management both within and outside prison settings. In addition, the study examines the relationships between (digital) self-management practices and the physicians-patient relationship.
The dissertation is being conducted as part of the DFG Research Unit DISELMA.

Execution: Rebecca Kammerer, M.A.

Supervision: Prof. Dr. Constanze Rossmann, PD Dr. habil Claudia Riesmeyer

This thesis examines how anonymity shapes communication and behavior in the context of social networking on the Tor network. It conceptualizes anonymity as a multidimensional construct and develops a theoretical framework that integrates both social and technical dimensions of anonymity. The research situates Tor as a key infrastructure enabling anonymous social interaction within darknet environments. In particular, it investigates how anonymity influences user behavior on these platforms, with a focus on the online disinhibition effect.

Execution: Alexandra Lux

Supervision: Sabine Trepte (Universität Hohenheim), Michael Scharkow (Universität Mainz)

Mentorship: Tobias Dienlin (Universität Zürich)

The cumulative habilitation project examines trust in AI-generated information, with a particular focus on the healthcare context. It conceptually clarifies what “trust” actually means in this domain and how it can be measured in a valid and reliable way. In addition, it identifies key factors that influence trust in AI-generated health information and evaluates the trustworthiness of the information itself (especially with regard to systematic biases). Overall, the habilitation aims to develop a deeper understanding of the tension between perceived trust and actual trustworthiness in the context of AI-generated information.

Execution: Dr. Anne Reinhardt

Mentoring: Prof. Dr. Constanze Rossmann, Prof. Dr. Ruth Wendt, Prof. Dr. Jörg Matthes (Universität Wien)

The aim of the dissertation project is to go beyond short-term usage and to understand the motivational mechanisms that explain continuous use and longer-term health effects in self-management. Based on a four-wave panel survey (individual project “Effects,” Research Unit DISELMA), the study examines which mHealth usage patterns can be identified over time and what (reciprocal) effects arise from them in self-management.
The dissertation is being conducted within the DFG Research Unit DISELMA.

Execution: Nariman Sawalha, M.A.

Supervision: Prof. Dr. Constanze Rossmann, Prof. Dr. Veronika Karnowski (TU Chemnitz)

The cumulative habilitation project examines what it means for mediated public communication on health and environmental issues that humans are social beings. This fact can be reflected in the media content being person-centered or when messages highlight the social causes and consequences of behavior. Similarly, potential media effects can also be explained by social influences such as normative perceptions or empathy with affected individuals. In the habilitation project, these social content characteristics and underlying mechanisms are investigated based on literature reviews, usage and effect studies.

Execution: Dr. Paula Stehr

Mentorship: Prof. Dr. Constanze Rossmann, Prof. Dr. Diana Rieger, Prof. Dr. Andreas Fahr (Université de Fribourg)

The Team

Prof. Dr. Constanze Rossmann

Professor, Director of Institute

Health Communication • Crisis Communication • Science Communication

Send an email

+49 89 2180-9424

+49 89 2180-9522

Elisabeth Dersch, M.A.

Secretary

Mara Berlekamp, M.A.

Academic Staff

Health Communication • Multimodal Framing • Responsibility Framing

Lyn Ermel, M.A.

Academic Staff

Health communication • Acceptance of digital health technologies • Doctor-patient communication

Dr. Antonia Markiewitz

Academic Staff

Health communication (mental health • suicide/suicidality • social media & children/adolescents) • Journalism

Dr. Anne Reinhardt

Academic Staff

Evidence-based intervention plannung • media psychology • women's health

Nariman Sawalha, M.A.

Academic Staff

Health Communication • mHealth • self-management

Dr. Julia Serong

Research Director Munich Science Communication Lab

science communication • media quality • public sphere theory

Dr. Paula Stehr

Academic Staff

Health communication • Environmental communication • Science communication • Digital media

Anna Gaul, M.A.

Academic Staff

Science communication • Planetary Health • Constructive journalism

Rebecca Kammerer, M.A.

Academic Staff

Health Communication • Sociology of (Prison) Medicine • and Role Theory (with a focus on Role Conflicts)

Alexandra Lux