Jessica Kühn, M.A.
Academic Staff
Department of Media and Communication
media pedagogy • adolescents • social media influencer • media literacy
About the person
Jessica Kühn (*1994) studied communication science and sociology at LMU Munich (2013 to 2019) and completed a semester abroad at Fudan University in Shanghai, China. Since April 2019, she has been a research assistant at the Department of Media and Communication, initially in Prof. Brosius's department and, since December 2020, in Prof. Reinemann's department.
Her research focuses on children's and youth media research, media socialization, and identity formation processes in the context of digital media, in particular the role of social media influencers and issues of media literacy (education).
In addition to her research, she is responsible for institutional tasks at the IfKW, as an international coordinator (2019 to 2020, since 2024) and previously as an internship coordinator (2021 to 2023). Since November 2020, she has also been the associate representative of the Media Pedagogy section of the DGPuK.
Projects
This dissertation project examines identity formation as a social negotiation process between adolescents and social media influencers (SMIs).
Lead: Jessica Kühn
Duration: 2021 to 2026
More information about the project can be found here: To the project website
The DFG project NoViS investigates how adolescents (aged 14-16) present themselves on Instagram and Snapchat. It shows how personal norms and social norms of relevant others are negotiated and how these influence self-presentation and thus shape identity development.
Project leaders: PD Dr. habil. Claudia Riesmeyer & PD Dr. habil. Arne Freya Zillich
Duration: 2021 to 2025
Funded by: German Research Foundation (DFG)
More information about the project can be found here: Project website
The research project examined educators' perspectives on electromagnetic fields (EMF). The study was designed as a nationwide cross-sectional study and combined quantitative and qualitative methods to methodologically map the role of educators and teachers as multipliers in the context of EMF.
Project leader: PD Dr. Claudia Riesmeyer
Duration: 2023-2025
Funded by: Federal Office for Radiation Protection (BfS)
More information about the project can be found here: Project website
The research project serves as an inventory of how students and teachers at Bavarian middle schools, secondary schools, and high schools use digital media in a school context and their attitudes toward the use of digital media in a school context.
Project leader: PD Dr. Claudia Riesmeyer
Duration: 2021
Funded by: Bündnis 90 / Die Grünen
More information about the project can be found here: Project website